Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, C3 Metrics is still behind Improve Digital in all market share segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Shopping and 83 other categories.

2 C3 Metrics is leading in Travel, Accommodation & Hotels, Finance, Universities & Colleges and 21 other categories.

Geography

1 Improve Digital is leading in most countries, including Sweden, Netherlands, Spain, Poland and 47 other countries.

2 C3 Metrics is leading in United States, Canada, Australia, Belarus and 4 other countries.