Market Share by Top Websites

2 In terms of market share, Cappsool is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 23 other categories.

2 Cappsool is leading in Video Games, Games and Web Design.

Geography

1 Cappsool is leading in most countries, including United States, Russia, Brazil, Chile and 2 other countries.

2 Open AdExchange is leading in Denmark, Australia, Sweden and United Kingdom.