Market Share by Top Websites

2 In terms of market share, Cappsool is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 31 other categories.

2 Cappsool is leading in Games, Video Games and Web Design.

Geography

1 Cappsool is leading in most countries, including Israel, United States, Italy, Serbia and 4 other countries.

2 Open AdExchange is leading in Denmark, Germany, United Kingdom, Sweden and 3 other countries.