2
In terms of market share, Cappsool is clearly lagging behind, losing to Total Media in all segments.
1
Cappsool has better usage coverage in more websites categories. Including Finance, Gambling, Computers Electronics & Technology, Health and 2 other categories.
2
Total Media is leading in Community & Society, Food & Drink and News & Media.
1
Total Media is leading in most countries, including Israel, Canada, France and Hungary.
2
Cappsool is leading in United States and United Kingdom.