In terms of market share, Cappsool is clearly lagging behind, losing to WebTrends Ads in all segments.
WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, People & Society, Arts & Entertainment and 22 other categories.
Cappsool hasn't got a lead over WebTrends Ads in any websites category.
WebTrends Ads is leading in most countries, including United States, Japan, Indonesia, Australia and 14 other countries.
Cappsool is leading in Israel, South Africa, Russia and Netherlands.