1
Rakuten Retargeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, centralTag is clearly lagging behind, losing to Rakuten Retargeting in all segments.
1
Rakuten Retargeting has better usage coverage in more websites categories. Including Lifestyle, Travel & Tourism, Computers Electronics & Technology, E-commerce & Shopping and 13 other categories.
2
centralTag is leading in Games, Arts & Entertainment, Community & Society, Hobbies & Leisure and 3 other categories.
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Rakuten Retargeting is leading in most countries, including United States, Japan, United Kingdom, Australia and 51 other countries.
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centralTag is leading in Germany, Spain, Italy, Poland and 40 other countries.