Market Share by Top Websites

1 Centro is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to Centro in all segments.

Websites Categories

1 Centro has better usage coverage in more websites categories. Including Business & Industry, News & Media, Autos & Vehicles, Travel and 110 other categories.

2 Conviva is leading in People & Society, Arts & Entertainment, TV & Video, Investing and 9 other categories.

Geography

1 Centro is leading in most countries, including United States, Canada, United Kingdom, Germany and 32 other countries.

2 Conviva is leading in Mexico, Belgium, United Arab Emirates, Switzerland and 8 other countries.