Market Share by Top Websites

1 Centro is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Centro in all segments.

Websites Categories

1 Centro has better usage coverage in more websites categories. Including Business & Industry, News & Media, Autos & Vehicles, Travel and 100 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 22 other categories.

Geography

1 Centro is leading in most countries, including United States, Canada, United Kingdom, France and 26 other countries.

2 Kitara Media is leading in Brazil, Czech Republic, Turkey, Saudi Arabia and 7 other countries.