Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Channel Intelligence is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 92 other categories.

2 Channel Intelligence is leading in Shopping, Consumer Electronics, Home & Garden, Computer & Electronics and 20 other categories.

Geography

1 PointRoll is leading in most countries, including United States, Canada, India, Philippines and 22 other countries.

2 Channel Intelligence is leading in Russia, United Kingdom, France, Italy and 19 other countries.