Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 In terms of market share, Channel Intelligence is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 94 other categories.

2 Channel Intelligence is leading in Shopping, Consumer Electronics, Home & Garden, Telecommunications and 18 other categories.

Geography

1 PointRoll is leading in most countries, including United States, Canada, India, United Kingdom and 28 other countries.

2 Channel Intelligence is leading in Russia, Poland, Hungary, France and 16 other countries.