Market Share by Top Websites

1 CheckM8 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to CheckM8 in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 82 other categories.

2 CheckM8 is leading in Shopping, TV & Video, Marketing & Advertising, Magazines & E-Zines and 18 other categories.

Geography

1 CheckM8 is leading in most countries, including United States, Japan, United Kingdom, Netherlands and 48 other countries.

2 MSN Ads is leading in Brazil, France, Italy, Thailand and 12 other countries.