Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Clicky is clearly lagging behind, losing to DoubleClick Floodlight in all segments.

Websites Categories

1 Clicky has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 124 other categories.

2 DoubleClick Floodlight is leading in Autos & Vehicles, Car Buying, Shopping, Travel and 97 other categories.


1 Clicky is leading in most countries, including India, Netherlands, Viet Nam, Ukraine and 111 other countries.

2 DoubleClick Floodlight is leading in United States, United Kingdom, Australia, Canada and 84 other countries.