Market Share by Top Websites

1 ClicManager is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to ClicManager in all segments.

Websites Categories

1 ClicManager has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Music & Audio and 101 other categories.

2 Open AdExchange is leading in Newspapers, Sports, Auctions, Astronomy and one other category.

Geography

1 ClicManager is leading in most countries, including France, Morocco, Belgium, Algeria and 40 other countries.

2 Open AdExchange is leading in Denmark, Norway, Austria, Ireland and one other country.