In terms of market share, Clove Network is clearly lagging behind, losing to Open AdExchange in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Shopping, Business & Industry, Internet & Telecom, Tourism and 14 other categories.
Clove Network is leading in People & Society, Music & Audio, Arts & Entertainment and Marketing & Advertising.
Clove Network is leading in most countries, including India, United States, Pakistan, Nigeria and 4 other countries.
Open AdExchange is leading in Denmark, Sweden, Norway, Latvia and one other country.