2
In terms of market share, CoAdvertise is clearly lagging behind, losing to Open AdExchange in all segments.
1
CoAdvertise has better usage coverage in more websites categories. Including News & Media, Gambling, Games, Health and 2 other categories.
2
Open AdExchange is leading in Computers Electronics & Technology, Finance, Home & Garden and Jobs & Career.
1
CoAdvertise is leading in most countries, including Turkey, Cyprus, France and Greece.
2
Open AdExchange is leading in Denmark, Pakistan and Sweden.