Market Share by Top Websites

1 CoAdvertise is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to CoAdvertise in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Music & Audio and 69 other categories.

2 CoAdvertise is leading in News & Media, Education, Career & Education, Games and 10 other categories.

Geography

1 YuMe is leading in most countries, including United States, Spain, Sweden, Mexico and 32 other countries.

2 CoAdvertise is leading in Turkey, Cyprus, Greece, Russia and 13 other countries.