Market Share by Top Websites

1 Spring Metrics is leading in Top 1M Sites.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to Spring Metrics in all segments.

Websites Categories

1 Spring Metrics has better usage coverage in more websites categories. Including Shopping, Travel, Accommodation & Hotels, Health and 67 other categories.

2 Cobalt Group is leading in Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 43 other categories.

Geography

1 Cobalt Group is leading in most countries, including United States, Canada, Australia, Mexico and 23 other countries.

2 Spring Metrics is leading in United Kingdom, South Africa, Germany, Spain and 21 other countries.