Market Share by Top Websites

1 Connatix is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to Connatix in all segments.

Websites Categories

1 Connatix has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, People & Society and 153 other categories.

2 Open AdExchange is leading in Visual Arts & Design.

Geography

1 Connatix is leading in most countries, including United States, Great Britain, Germany, Russia and 117 other countries.

2 Open AdExchange is leading in Denmark and Faeroe Islands.