Market Share by Top Websites

1 GroupM Server is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Connextra is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 Connextra has better usage coverage in more websites categories. Including Arts & Entertainment, Gambling, Sports, Food & Drink and 6 other categories.

2 GroupM Server is leading in Computers Electronics & Technology, Games, Vehicles, Hobbies & Leisure and 2 other categories.

Geography

1 Connextra is leading in most countries, including United States, Spain, United Kingdom, Russia and 30 other countries.

2 GroupM Server is leading in Poland, Germany, France, Denmark and 8 other countries.