Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Connextra is still behind Improve Digital in all market share segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Internet & Telecom and 99 other categories.

2 Connextra is leading in Gambling, Sports, Sports, People & Society and 47 other categories.

Geography

1 Connextra is leading in most countries, including United Kingdom, United States, Russia, Greece and 46 other countries.

2 Improve Digital is leading in Italy, Netherlands, Norway, Sweden and 39 other countries.