The Contax name is formed from the two English terms content (content) and Axe (Axe). The name symbolizes the targeted advertising placements as possible, and is the affiliate network, as well as the technologies. , the technology that make...
In terms of market share, Conteaxe is clearly lagging behind, losing to PointRoll in all segments.
Conteaxe has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 92 other categories.
PointRoll is leading in News & Media, Health, Religion & Spirituality, Autos & Vehicles and 40 other categories.
PointRoll is leading in most countries, including United States, India, Canada, United Kingdom and 30 other countries.
Conteaxe is leading in Germany, Austria, Switzerland, France and 13 other countries.