Market Share by Top Websites

1 httppool is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, ContentClick is clearly lagging behind, losing to httppool in all segments.

Websites Categories

1 httppool has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 70 other categories.

2 ContentClick is leading in Sports, Soccer, Computer & Electronics, Software and 26 other categories.


1 ContentClick is leading in most countries, including United Kingdom, United States, Russia, India and 24 other countries.

2 httppool is leading in Bulgaria, Serbia, Macedonia, Slovenia and 17 other countries.