Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, ContentClick is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 76 other categories.

2 Optimatic is leading in Games, Online, Libraries & Museums, Reference and 3 other categories.

Geography

1 ContentClick is leading in most countries, including United Kingdom, United States, Russia, Ireland and 30 other countries.

2 Optimatic is leading in Canada, Israel, Germany, Algeria and 2 other countries.