Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, ContentClick is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 73 other categories.

2 Optimatic is leading in Games, Online, Marketing & Advertising, Technology News and 6 other categories.

Geography

1 ContentClick is leading in most countries, including United Kingdom, Russia, Ireland, Thailand and 22 other countries.

2 Optimatic is leading in United States, Israel, Algeria, Venezuela and 11 other countries.