Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ContentClick is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 Underdog Media has better usage coverage in more websites categories. Including Computer & Electronics, Software, Arts & Entertainment, News & Media and 45 other categories.

2 ContentClick is leading in Sports, Soccer, Shopping, Travel and 42 other categories.

Geography

1 Underdog Media is leading in most countries, including United States, Canada, Australia, Germany and 49 other countries.

2 ContentClick is leading in United Kingdom, Ireland, Portugal, Belgium and 11 other countries.