Market Share by Top Websites

1 interclick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, CONTEXTin is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Shopping and 47 other categories.

2 CONTEXTin is leading in Computer & Electronics, Software, Health, Music & Audio and 17 other categories.

Geography

1 interclick is leading in most countries, including United States, Japan, Mexico, Poland and 8 other countries.

2 CONTEXTin is leading in India, Viet Nam, Morocco, Libya and one other country.