Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, CONTEXTin is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 97 other categories.

2 CONTEXTin is leading in Computer & Electronics, Software, Products & Shopping, Gambling and 7 other categories.


1 PointRoll is leading in most countries, including United States, Canada, India, United Kingdom and 36 other countries.

2 CONTEXTin is leading in Argentina, Indonesia, Mauritania, South Africa and 3 other countries.