Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, CONTEXTin is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Music & Audio and 80 other categories.

2 CONTEXTin is leading in Computer & Electronics, Software, Products & Shopping, Consumer Electronics and 9 other categories.


1 Sprinkle is leading in most countries, including Sweden, Norway, Spain, Italy and 31 other countries.

2 CONTEXTin is leading in United States, Argentina, Indonesia, Korea Republic and 4 other countries.