Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ConversionRuler is clearly lagging behind, losing to Unica in all segments.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 97 other categories.

2 ConversionRuler is leading in Software, Home & Garden, Philanthropy, Food & Grocery Retailers and 12 other categories.

Geography

1 Unica is leading in most countries, including United States, Japan, United Kingdom, Canada and 79 other countries.

2 ConversionRuler is leading in Estonia, Panama and Albania.