In terms of market share, Conversive is clearly lagging behind, losing to Exceptional in all segments.
Conversive has better usage coverage in more websites categories. Including Shopping, Internet & Telecom, Consumer Electronics, People & Society and 15 other categories.
Exceptional is leading in Arts & Entertainment, Online Marketing, Music & Audio, Tourism and one other category.
Exceptional is leading in most countries, including United States, Brazil, Portugal, Australia and 2 other countries.
Conversive is leading in Netherlands, Germany, Belgium and Serbia.