In terms of market share, Conversive is clearly lagging behind, losing to Exceptional in all segments.
Conversive has better usage coverage in more websites categories. Including Shopping, Business & Industry, Consumer Electronics, Internet & Telecom and 18 other categories.
Exceptional is leading in Arts & Entertainment, Tourism, Furniture, Online Marketing and one other category.
Exceptional is leading in most countries, including Finland, India, Italy, Japan and 5 other countries.
Conversive is leading in Netherlands, Germany, Belgium and France.