In terms of market share, Conversive is clearly lagging behind, losing to HotTraffic in all segments.
Conversive has better usage coverage in more websites categories. Including Shopping, Business & Industry, Internet & Telecom, Consumer Electronics and 20 other categories.
HotTraffic is leading in Arts & Entertainment, Jobs & Employment, Motorsports and Autos & Vehicles.
Conversive is leading in most countries, including Netherlands, Belgium, Germany and Spain.
HotTraffic hasn't got a lead over Conversive in any country.