In terms of market share, Conversive is clearly lagging behind, losing to Nextag ROI Optimizer in all segments.
Nextag ROI Optimizer has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Marketing & Advertising and 16 other categories.
Conversive is leading in Internet & Telecom, Consumer Electronics, People & Society, Telecommunications and 15 other categories.
Nextag ROI Optimizer is leading in most countries, including United States, Germany, United Kingdom, France and 7 other countries.
Conversive is leading in Netherlands, Belgium and Spain.