Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Conversive is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Sports, Football, Health, Medicine and 27 other categories.

2 Conversive is leading in Shopping, Consumer Electronics, Internet & Telecom, People & Society and 15 other categories.

Geography

1 Proclivity is leading in most countries, including United States, United Kingdom, China, India and 5 other countries.

2 Conversive is leading in Netherlands, Germany, Belgium and France.