In terms of market share, Conversive is clearly lagging behind, losing to Vertical Leap in all segments.
Conversive has better usage coverage in more websites categories. Including Shopping, Internet & Telecom, Consumer Electronics, People & Society and 17 other categories.
Vertical Leap is leading in Tourism.
Conversive is leading in most countries, including Netherlands, Germany, United States, Belgium and one other country.
Vertical Leap is leading in United Kingdom.