Market Share by Top Websites

1 i-Behavior is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Convert Platform is clearly lagging behind, losing to i-Behavior in all segments.

Websites Categories

1 Convert Platform has better usage coverage in more websites categories. Including Shopping, Health, Beauty & Fitness, Internet & Telecom and 31 other categories.

2 i-Behavior is leading in Arts & Entertainment, Business & Industry, News & Media, TV & Video and 21 other categories.


1 i-Behavior is leading in most countries, including Brazil, United States, Denmark, Germany and 20 other countries.

2 Convert Platform is leading in Indonesia, Mexico, Taiwan, Cuba and 3 other countries.