Market Share by Top Websites

1 Proclivity is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Convert Platform is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Convert Platform has better usage coverage in more websites categories. Including Shopping, Business & Industry, Food & Drink, Beauty & Fitness and 35 other categories.

2 Proclivity is leading in Sports, Football, Health, Medicine and 14 other categories.


1 Proclivity is leading in most countries, including United States, China, France, Ukraine and 5 other countries.

2 Convert Platform is leading in Canada, Brazil, Martinique, Israel and 2 other countries.