Market Share by Top Websites

1 Proclivity is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Convert Platform is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Convert Platform has better usage coverage in more websites categories. Including Shopping, Business & Industry, Beauty & Fitness, Internet & Telecom and 36 other categories.

2 Proclivity is leading in Sports, Football, Health, Medicine and 14 other categories.


1 Convert Platform is leading in most countries, including Spain, Switzerland, Canada, Tunisia and 10 other countries.

2 Proclivity is leading in United States, United Kingdom, Germany, Turkey and 5 other countries.