Market Share by Top Websites

1 Neodata is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to Neodata in all segments.

Websites Categories

1 Neodata has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, People & Society and 165 other categories.

2 Conviva is leading in TV & Video and Investing.

Geography

1 Neodata is leading in most countries, including Italy, Germany, Russia, France and 47 other countries.

2 Conviva is leading in Belgium, Mexico, Canada, Colombia and 3 other countries.