Market Share by Top Websites

1 Targetix is leading in Top 1M Sites.

2 In terms of market share, Conviva is clearly lagging behind, losing to Targetix in all segments.

Websites Categories

1 Targetix has better usage coverage in more websites categories. Including Autos & Vehicles, Business & Industry, Automotive Industry, News & Media and 28 other categories.

2 Conviva is leading in Arts & Entertainment, TV & Video, People & Society, Accommodation & Hotels and 12 other categories.

Geography

1 Conviva is leading in most countries, including United States, Spain, Japan, United Kingdom and 17 other countries.

2 Targetix is leading in Russia, Ukraine, Belarus, Finland and 4 other countries.