Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, News & Media and 110 other categories.

2 Conviva is leading in TV & Video, Finance, Investing, Movies and 3 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Italy, Germany and 41 other countries.

2 Conviva is leading in Brazil, Belgium, Spain, South Africa and 11 other countries.