Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 81 other categories.

2 Conviva is leading in TV & Video, Finance, Investing, Movies and 8 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Germany, Canada and 27 other countries.

2 Conviva is leading in Belgium, Spain, Argentina, Greece and 8 other countries.