In terms of market share, Creafi is clearly lagging behind, losing to Open AdExchange in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Real Estate and 15 other categories.
Creafi is leading in Internet & Telecom and Search Engine.
Open AdExchange is leading in most countries, including Denmark, Canada, Germany, Guatemala and 4 other countries.
Creafi is leading in India.