In terms of market share, Creafi is clearly lagging behind, losing to Open AdExchange in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 31 other categories.
Creafi is leading in Search Engine.
Open AdExchange is leading in most countries, including Denmark, United States, Sweden, Gibraltar and one other country.
Creafi hasn't got a lead over Open AdExchange in any country.