In terms of market share, Creafi is clearly lagging behind, losing to Open AdExchange in all segments.
Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 31 other categories.
Creafi is leading in Search Engine.
Open AdExchange is leading in most countries, including Denmark, Guatemala, Cote d Ivoire, Norway and one other country.
Creafi is leading in India.