In terms of market share, Crimtan is clearly lagging behind, losing to Open AdExchange in all segments.
Crimtan has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Games and 30 other categories.
Open AdExchange is leading in Arts & Entertainment, People & Society, Marketing & Advertising, Music & Audio and 13 other categories.
Crimtan is leading in most countries, including Russia, Slovakia, Ireland, United Kingdom and 10 other countries.
Open AdExchange is leading in Denmark, Sweden and Australia.