Market Share by Top Websites

1 CTnetwork is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to CTnetwork in all segments.

Websites Categories

1 CTnetwork has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, News & Media and 51 other categories.

2 Open AdExchange is leading in Marketing & Advertising, Travel, Newspapers, Law & Government and 12 other categories.

Geography

1 CTnetwork is leading in most countries, including Hungary, Germany, United Kingdom, Romania and 8 other countries.

2 Open AdExchange is leading in Denmark, Sweden, Peru, Netherlands and one other country.