Market Share by Top Websites

1 CTnetwork is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to CTnetwork in all segments.

Websites Categories

1 CTnetwork has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, News & Media and 48 other categories.

2 Open AdExchange is leading in Marketing & Advertising, Travel, Law & Government, Newspapers and 10 other categories.

Geography

1 CTnetwork is leading in most countries, including Hungary, Romania, Austria, United Kingdom and 20 other countries.

2 Open AdExchange is leading in Denmark, Norway, Sweden, Canada and 2 other countries.