Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Cubics is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 Cubics has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Finance and 95 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Health and 17 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Turkey and 33 other countries.

2 Cubics is leading in Japan, India, Russia, Pakistan and 15 other countries.