Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Cubics is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 Cubics has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Finance, People & Society and 90 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Health and 26 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Turkey and 34 other countries.

2 Cubics is leading in India, Russia, Viet Nam, Japan and 13 other countries.