In terms of market share, Dataium is clearly lagging behind, losing to Lytiks in all segments.
Dataium has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Automotive Industry, Finance and 5 other categories.
Lytiks is leading in Internet & Telecom, Arts & Entertainment, Online Marketing, Music & Audio and 4 other categories.
Dataium is leading in most countries, including United States, South Africa, Georgia and Canada.
Lytiks is leading in United Kingdom, Luxembourg and France.