Market Share by Top Websites

1 Optimost is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Dataium is clearly lagging behind, losing to Optimost in all segments.

Websites Categories

1 Optimost has better usage coverage in more websites categories. Including People & Society, Finance, Business & Industry, Insurance and 53 other categories.

2 Dataium is leading in Autos & Vehicles, Car Buying, Automotive Industry, Real Estate and 2 other categories.


1 Optimost is leading in most countries, including United Kingdom, Turkey, Canada, France and 27 other countries.

2 Dataium is leading in United States and Ukraine.