Market Share by Top Websites

1 SearchForce is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Datran is clearly lagging behind, losing to SearchForce in all segments.

Websites Categories

1 Datran has better usage coverage in more websites categories. Including Health, Computer & Electronics, News & Media, Software and 62 other categories.

2 SearchForce is leading in Autos & Vehicles, Car Buying, Finance, Career & Education and 36 other categories.


1 Datran is leading in most countries, including Canada, Brazil, Italy, Korea Republic and 23 other countries.

2 SearchForce is leading in United States, Mexico, Germany, United Kingdom and 12 other countries.