Market Share by Top Websites

2 Dedicated Media is leading in Top 100K Sites.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 22 other categories.

2 Dedicated Media is leading in Health, Tourism, Food & Drink, Finance and 12 other categories.

Geography

1 Dedicated Media is leading in most countries, including United States, United Kingdom, Korea Republic, Canada and one other country.

2 Open AdExchange is leading in Denmark, Sweden, Italy and Guatemala.