Market Share by Top Websites

2 Dedicated Media is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 17 other categories.

2 Dedicated Media is leading in Computer & Electronics, Computer Hardware, Food & Drink, Beauty & Fitness and 15 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Australia, Sweden and United Kingdom.

2 Dedicated Media is leading in United States, Korea Republic and Morocco.