Market Share by Top Websites

2 Dedicated Media is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 21 other categories.

2 Dedicated Media is leading in Computer & Electronics, Universities & Colleges, Health, Food & Drink and 15 other categories.


1 Dedicated Media is leading in most countries, including United States, Germany, Korea Republic, Iran and 3 other countries.

2 Open AdExchange is leading in Denmark, Netherlands, Sweden, Norway and 2 other countries.