Market Share by Top Websites

2 Dedicated Media is leading in Top 100K Sites.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 23 other categories.

2 Dedicated Media is leading in Tourism, Health, Food & Drink, Beauty & Fitness and 10 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Sweden, United Kingdom, Ukraine and 2 other countries.

2 Dedicated Media is leading in United States, Japan and India.