Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DemandMedia is still behind ExactTarget in all market share segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 148 other categories.

2 DemandMedia is leading in Law & Government, Law, Jobs & Employment, Adult and 23 other categories.


1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Brazil and 89 other countries.

2 DemandMedia is leading in Korea Republic, Solomon Islands, Venezuela, Afghanistan and 2 other countries.