Market Share by Top Websites

2 In terms of market share, Didit is clearly lagging behind, losing to Unicast in all segments.

Websites Categories

1 Didit has better usage coverage in more websites categories. Including Business & Industry, Health, Medicine, Music & Audio and 3 other categories.

2 Unicast is leading in People & Society, News & Media and Performing Arts.


1 Didit is leading in most countries, including United States, Colombia, Germany and Japan.

2 Unicast is leading in Brazil and India.