In terms of market share, Direct Response Group is clearly lagging behind, losing to Genius in all segments.
Genius has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Computer & Electronics, Marketing & Advertising and 58 other categories.
Direct Response Group is leading in Soccer and Office Products.
Genius is leading in most countries, including United States, United Kingdom, India, Australia and 29 other countries.
Direct Response Group hasn't got a lead over Genius in any country.