Market Share by Top Websites

1 Grapeshot is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to Grapeshot in all segments.

Websites Categories

1 Grapeshot has better usage coverage in more websites categories. Including News & Media, Business & Industry, Newspapers, People & Society and 26 other categories.

2 Direct Response Group is leading in Computer & Electronics, Internet & Telecom, Soccer, TV & Video and 2 other categories.

Geography

1 Grapeshot is leading in most countries, including United Kingdom, United States, Ireland, Spain and 10 other countries.

2 Direct Response Group is leading in China, Japan and Poland.