In terms of market share, Direct Response Group is clearly lagging behind, losing to HiConversion in all segments.
HiConversion has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, People & Society and 23 other categories.
Direct Response Group is leading in Soccer, Real Estate, Internet & Telecom and Office Products.
HiConversion is leading in most countries, including United States, United Kingdom, Russia, France and 7 other countries.
Direct Response Group is leading in Japan.