Market Share by Top Websites

1 Intent Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to Intent Media in all segments.

Websites Categories

1 Intent Media has better usage coverage in more websites categories. Including Travel, Tourism, Accommodation & Hotels, Business & Industry and 16 other categories.

2 Direct Response Group is leading in Computer & Electronics, Software, People & Society, Soccer and 3 other categories.

Geography

1 Intent Media is leading in most countries, including United States, France, Germany, United Kingdom and 39 other countries.

2 Direct Response Group is leading in Russia.